This is why My Telescope give you 6 tools in 1

My Telescope combines Share of Search with Sentiment data and gives you Share of Search Analytics. With My Telescope, you get 6 tools in 1: 

  1. Search Volumes & Keywords

    • Which means Keyword research 

  2. Search Trends

    • Which means Google Trend Research

  3. Social Listening

    • Which means mentions in social media, blogs, forums and product reviews

  4. Media Monitoring

    • Which means mentions in digital media

  5. AI-powered analysis of the data

    • Which means that our analysis can tell you if what’s written online is positive, neutral or negative concerning a brand or topic

  6. Data visualization and reporting

    • The results are presented in neat dashboards, ready to use in your report or presentation!


Les Binet likes My Telescope 

“ Share of Search is a hot topic in marketing right now. Measuring how many people search for you, rather than your competitors, is a fast, cheap and potentially powerful way of measuring the strength of your brand. 

But raw search data has a big limitation: it tells you nothing about why people are searching for your brand, or how they feel about it. High search volumes are not always a good sign, particularly if they are due to bad PR.

That’s why I like what My Telescope is doing. By combining search data with sentiment analysis, My Telescope is trying to separate positive searches from negative ones. I think this has great potential, and I shall watch their research with interest. “

- Les Binet, expert in econometrics.