Big Data shows the way.

”The analysis from My Telescope made us confident that we continue to have a great offer to the Swedish audience - it’s exciting to use the findings when we move into the 2020’s”

Tomas Fyhr, Communication Director - Svensk Travsport

Svensk Travsport, the organization for all people involved with trotting, needs to re-define their brand after separating from ATG, the company that organizes gambling on trotting. Our analysis lays the groundwork for the coming strategic process. 

Using our AI-assistant My Telescope for a thorough survey quickly gave them a good understanding of how they are seen by their target audience.